American rapper Ja Rule filmed an advertisement for a Greek-American restaurant in Los Angeles, California where the entertainer professed his immense love for Greek food.
The restaurant is Papa Cristo’s Greek Grill, a taverna-styled establishment owned by Chrys Chrys, who inherited the business from his father twenty years after its grand opening in 1968.
Located in Harvard Heights, Los Angeles, the restaurant is considered to be a staple in the neighborhood, popular with everyone, regardless of ethnicity, and known for using foods and ingredients brought directly from Greece.
The promotion was part of a new TBS reality TV show titled “Celebrity Show-Off,” where stars compete with each other to see who can create the best content on YouTube and garner the most views.
During his interview on the show, Ja Rule said he wanted to use his popularity to help bring business to places affected by the coronavirus pandemic, saying how “We all know we’re going through a tough time right now, especially Mom and Pop shops. My heart goes out to these businesses.”
The one-minute advertisement consists of Ja Rule donning an “I love Greece” T-shirt while mispronouncing foods such as oktapodakia, kreatopita and avgolemono soup. He ends the video on an endearing note with a resounding Greek shout of “Opa!”
The segment seems to have had a positive reaction based on the comments on the video, with many viewers appreciating its positivity and endorsement of local businesses which are suffering after the lockdown.
Papa Cristo’s Grill was awarded the title of “Best Greek Restaurant in Los Angeles” by Zagat in 2011, and it was the establishment which provided all the food that was shown in the movie “My Big Fat Greek Wedding.”
The restaurant also has a sizable following on Instagram, with the owner, Chrys Chrys, in charge of the establishment’s profile.
— Ja Rule (@jarule) June 22, 2020