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Event Held in China to Promote Greek Olive Oil

The Mediterranean diet has numerous supporters all over the world and undoubtedly, their favorite ingredient is olive oil. The Mediterranean food pyramid is based on the essential oil so it’s no surprise that Greeks try to promote this beneficial and tasty product abroad, even in China.

The Institute of Economic and Cultural Action of Greece  and China organized an event April 23-25 in Beijing to promote olive oil, “Oil China 2012.”

The specialized trade fair is the only event with respect to oil and every year, it attracts visitors from every continent.

Import executives of large China-based companies who attended the show had the chance to taste several other Greek agricultural products apart from the oil. Greek ambassador in China Theodoros Georgakelos also attended the event.

The event had a specific purpose: to promote Greek products. As soon as the event ended, officials began discussions about a future collaboration with Chinese import companies who were interested in some of the products.

The Institute has already planned its next event, which will be held in early September.

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