The Grammy Awards for 2024 have introduced new guidelines regarding generative artificial intelligence (AI). These guidelines, recently updated by the Recording Academy, outline the eligibility criteria for artists and works being considered for a Grammy Award.
The updated Grammy Awards Rules and Guidelines say that only creations made by human beings are qualified to be submitted, nominated, or win a Grammy Award. This means that works solely generated by AI without any human involvement are not eligible for consideration in any award categories.
However, the Recording Academy has clarified that works incorporating AI elements can still be eligible for certain categories as long as there is a meaningful contribution from a human creator. In other words, the human element must play a significant role in the submitted work.
‘AI’s influence on the music industry’
In a recent interview with Grammy.com, Harvey Mason Jr., the CEO of the Recording Academy, shed light on the recent changes made to address the growing influence of AI in the music industry.
Mason emphasized the importance of recognizing and adapting to the impact of AI on the artistic community and society as a whole. He highlighted the need to establish clear standards to effectively navigate this evolving landscape.
The Recording Academy introduces a new AI-related rule for the Grammys, which effectively states that only human creators are eligible for awards. pic.twitter.com/AiF0HhwaMT
— Pop Base (@PopBase) June 16, 2023
Mason expressed his concerns about the potential consequences of disregarding AI and failing to address its implications.
While there may be uncertainties about the future implications of AI in the coming months and years, he acknowledged that it will undeniably become an integral part of the music industry, the artistic community, and society in general.
‘Fake’ vocals of renowned artists Drake and The Weeknd
The Grammy Awards update comes at a time when debates surrounding the ethical implications of AI-generated tracks are gaining momentum.
One notable example is a viral track featuring “fake” vocals of renowned artists Drake and The Weeknd, which sparked discussions on the authenticity and integrity of AI-generated content.
The rapid proliferation of AI technology has prompted the European Union to take action by urging major tech companies like Google, Meta (formerly Facebook), TikTok, and Microsoft to implement clear labeling for AI-generated content on their platforms.
In March, the Recording Academy joined other entities in signing an open letter that urged AI labs worldwide to pause the training of AI systems more advanced than GPT-4 for a minimum of six months.
This collective call aimed to foster reflection and careful consideration of the potential implications associated with the development of more powerful AI systems.
During his interview on Grammy.com, Mason added his perspective on the matter, emphasizing the need to proactively plan and adapt to the influence of AI in the music industry.
He highlighted the importance of setting guidelines and standards to navigate this evolving landscape effectively. There are numerous aspects that require attention and resolution concerning AI’s impact on the music industry.