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GreekReporter.com Business Liquidless Laundry Detergent Is a Greek-American Innovation

Liquidless Laundry Detergent Is a Greek-American Innovation

ECOSNext liquidless laundry detergent
ECOSNext laundry detergent. Photo: Ecos.com

Liquidless laundry detergent ECOSNext is the new pioneering creation of ECOS, the company that makes environmentally friendly laundry detergents and cleaners that are safer for people, pets and the planet.

Green-cleaning pioneer ECOS is innovating again in the green cleaning products industry with ECOSNext™, a liquidless formulation of its popular laundry detergent now in a lightweight and compact laundry square, much like a dryer sheet.

ECOSNext is ECOS’ most powerful stain-fighting formula to date, yet it is gentle on skin. The liquidless and powderless formula concentrates the active ingredients, making an elegant, paper-thin square of powerful detergent that is optimized for space-saving and mess-free washing.

The innovative product is a no-waste solution to laundry, as each square dissolves completely in all water temperatures and the compact, paperboard packaging is 100 per cent recyclable.

Kelly Vlahakis-Hanks
Kelly Vlahakis-Hanks is the Greek-American President and CEO of green cleaning-product manufacturer Earth Friendly Products Photo: Ecos.com

“We’re incredibly excited to bring this new innovation to consumers and retailers,” said ECOS President & CEO Kelly Vlahakis-Hanks. “We’re committed to developing greener formulations and packaging solutions that make life easier for the people who use our products while helping to preserve our beautiful shared planet.”

Each ECOSNext square is premeasured for one load of laundry and is simply tossed into the washing machine.

The squares can be cut into smaller sizes for travel or small loads. They are gentle: hypoallergenic, pH neutral, velvety smooth to the touch and even mild enough for washing laundry by hand. ECOSNext comes in Magnolia & Lily, Lavender Vanilla and Free & Clear versions.

Each box weighs just 200 grams yet delivers 57 laundry loads. It provides the same load equivalent as a container of liquid detergent for a fraction of the weight and size, making it easier to carry and store. ECOSNext weighs 82% less and uses 98.7 per cent less plastic than the popular 50-load ECOS liquid laundry detergent.

ECOSNext is made without dyes, optical brighteners or phthalates and is Leaping Bunny-certified; like all ECOS products, it is never tested on animals and does not contain any animal products. Like the rest of the ECOS line, it is also kinder to the environment—easily recyclable, readily biodegradable and septic- and greywater-safe.

ECOSNext will be showcased at Booth 2713 at Natural Products Expo West in Anaheim, California between March 4 and March 7, 2020.

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