Α project of a total budget of 5,922,129.14 euros for the promotion of Greek olive oil to the markets of the USA, Canada, Australia and Norway, is going to run after the contract signed between SEVITEL and the Alternate Minister of Rural Development and Food, Maximus Charakopoulos.
This program is a continuation of the “program of informing and promoting European olive oils in third countries outside the EU – Great Olive Oil”. The first annual phase of the co-funded project by 50% of the EU is implemented.
“We continue to support quality Greek olive oil. We aim at the entrance of the standard Greek olive oil in the international markets, ” Charakopoulos said, noting that,” We have to stop exporting bulk products. Only the branded products have an identity and can be established in consumer preferences both in the domestic market and in third countries.”
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